Foundations and concealers even out skin tone and hide imperfections and redness. Mineral and natural formulas cover the skin while allowing it to breathe, making them suitable even for sensitive skin, and foundations with SPF also protect from the sun. In this category, you will find foundations and concealers for daily makeup.
How to choose a foundation?
Foundation is chosen based on skin type, desired coverage, and shade. Matte formulas are suitable for oily skin, while moisturizing formulas are for dry skin. Main types:
- Liquid foundations: even coverage for the entire face.
- Foundations with SPF: makeup and sun protection.
- Concealers: precisely hide blemishes and redness.
Products by need
1. Foundations
Liquid foundations are suitable for even coverage, some of them with sun protection.
- INIKA Organic Liquid Foundation (Porcelain), 30 ml – a natural liquid foundation that evens out skin tone.
- Keenwell Inalterable Liquid Foundation with SPF 20, 30 ml – a long-lasting foundation with SPF 20 protection.
2. Concealers
High-coverage products are suitable for concealing blemishes and redness.
- INIKA Organic Full Coverage Concealer (Shell), 3.5 g – a full-coverage concealer that hides blemishes and redness.
- INIKA Organic Full Coverage Concealer (Vanilla), 3.5 g – a natural concealer to hide imperfections and under-eye shadows.
Not sure which shade is right for you? Write to us – we will help you choose.
Frequently Asked Questions (FAQ)
How to choose a foundation shade?
Choose a shade based on your skin tone, testing it along your jawline. If in doubt, write to us – we will help you choose.
Is mineral foundation suitable for oily skin?
Yes, mineral foundations are often suitable for oily and acne-prone skin – they reduce shine and allow the skin to breathe.
What is the difference between a concealer and a foundation?
Foundation evens out the tone of the entire face, while concealer is used to precisely hide individual blemishes, redness, or under-eye circles.